"Take Charge: Protecting Your Customers' Credit Card Data," Book Available on CalBizCentral.com Offers Invaluable Tools on Credit Protection
Contacts:
Lynn Margherita
Julie Fraga
Merlot Marketing, Inc.
916.285.9835
May 20, 2009
SACRAMENTO, CA: CalBizCentral, business service and products divisionof CalChamber, announces the release of the brand-new book, “Take Charge: Protecting Your Customers’ Credit Card Data,” by award-winning security expert Jay Cline. Every business that handles in-person and online credit and debit card transactions, from the corner dry cleaner to the local doctor’s office, can benefit from the vital information in this book about protecting customers’ personal data.
"Take Charge: Protecting Your Customers' Credit Card Data" makes clear the security standard, known as Payment Card Industry (PCI) Data Security Standard (DSS). PCI DSS was developed to encourage businesses to adopt a cardholder data security policy. If they are not PCI DSS compliant, merchants face significant fines from their banks.
"In today's environment, protecting cardholder data is a smart investment and a necessary cost of doing business for both large and small businesses," said Jennifer Fischer, director of Payment System Risk, Visa Inc. "In fact, a recent Visa review of fraud cases found that small businesses account for the vast majority of credit and debit card data breaches. We believe that 'Take Charge' will provide important insights for companies that need help understanding the PCI DSS, and in turn, will better protect the valuable consumer information with which we have each been entrusted."
Providing a step-by-step action plan, "Take Charge" is designed to help businesses avoid common, yet inadvertent mistakes that contribute to credit and debit card fraud. This new guide specifically targets the countless Level 4 merchants, which are businesses that handle fewer than 1 million total credit and debit card transactions and fewer than 20,000 online transactions annually.
Written for people with little or no technical background, "Take Charge" is a common-sense PCI roadmap to help Level 4 merchants comply with the security standards outlined by PCI DSS and avoid customer losses from fraud.
This book is available directly from CalBizCentral at www.calbizcentral.com/takecharge. The price is discounted for Preferred and Executive members of CalChamber.
About CalChamber
CalBizCentral, a division of CalChamber, is the source for California business and employment law compliance products and services. For over half a century, CalBizCentral has delivered high-quality affordable products and services that help both small and large businesses stay in compliance and out of court. CalBizCentral offers a wide range of products and services to meet the everyday needs of people who manage HR compliance issues, from the No. 1 employment law resource book, the California Labor Law Digest, leading online resource HRCalifornia.com, to basic required-by-law notices like the bestselling California and Federal Employment Notices Poster. CalBizCentral.com also offers employment law, harassment, and health and safety training for both supervisors and employees. Please visit www.CalBizCentral.com.
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