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Stanford Series Negotiating

With this one-hour video and accompanying study guide narrated by a renowned Stanford University Professor, you learn the strategies of working on a deal by following real life scenarios.


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 Whether you’re an international banker or a corner grocer, negotiating is an integral part of your everyday world. With this one-hour video and accompanying study guide narrated by a renowned Stanford University professor, you learn the tactics, strategies, pitfalls and pleasures of working on a deal by following a real-life scenario through the entire negotiating process.

Length: 59 minutes
Available in both DVD and VHS.

 Why Purchase this Product::

  • Anchors – learn how to control the range of negotiations and make it work for you, not against you.
  • Framing – understand why the words you choose can be just as important as the positions you take
  • The myth of the fixed-pie – know when being too tough can cost you money
  • Escalation of commitment – know when and why you have to be willing to walk away
  • First offers – learn both when not to make the first offer and how to make the right offer when you do
  • Bidding strategies – identify the hidden messages behind bids and offers
  • Post-settlement settlements – learn how you can adjust good agreements and make them great ones
  • Uncertainty – learn why understanding risks can smooth your path to agreement
  • Flinches, nibbles, and red herrings – learn why they work and how to counteract them

Length: 59 minutes
Available in both DVD and VHS.

Features:

  • Dr. Margaret Neale, Professor of Organizational Behavior, Stanford University Graduate School of Business
  • The Stanford Video Guide to Negotiating comes with one free guide (45 pages). The study guide reviews materials covered in the video and is a perfect resource for review and reinforcement before every negotiation.
    • Part 1: Preparation

      • Unrealistic Expectations
      • The Two Types of Negotiation: Distributive and Integrative
      • Escalation of Commitment
      • BATNA
      • Reservation Price
      • Overcompetitiveness
      • The Mythical Fixed-Pie
      • Preparing First Offers
      • Anchors

      Part 2: Bargaining

      • Flinches
      • Exchanging Information
      • Frames
      • The Negotiating Range-Splitting The Range
      • Risk
      • Bidding Strategies
      • Impasse: Interest not positions, breaks, third parties
      • Negotiating-in-a-closet
      • Irrationality and Emotion

      Part 3: Settlement

      • Nibbles
      • Finalizing Agreements
      • Post-settement Settlements

      Related issues explained in the study guide include: red herrings, multiple simultaneous offers, negotiating for the long-term, avoidance of give-aways, tit -for- tat strategies, fairness and trust, assesing walk-away points, and tied hands strategies.


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