Whether you’re an international banker or a corner grocer, negotiating is an integral part of your everyday world. With this one-hour video and accompanying study guide narrated by a renowned Stanford University professor, you learn the tactics, strategies, pitfalls and pleasures of working on a deal by following a real-life scenario through the entire negotiating process.
Length: 59 minutes
Available in both DVD and VHS.
Why Purchase this Product::
- Anchors – learn how to control the range of negotiations and make it work for you, not against you.
- Framing – understand why the words you choose can be just as important as the positions you take
- The myth of the fixed-pie – know when being too tough can cost you money
- Escalation of commitment – know when and why you have to be willing to walk away
- First offers – learn both when not to make the first offer and how to make the right offer when you do
- Bidding strategies – identify the hidden messages behind bids and offers
- Post-settlement settlements – learn how you can adjust good agreements and make them great ones
- Uncertainty – learn why understanding risks can smooth your path to agreement
- Flinches, nibbles, and red herrings – learn why they work and how to counteract them
Length: 59 minutes
Available in both DVD and VHS.
Part 1: Preparation
- Unrealistic Expectations
- The Two Types of Negotiation: Distributive and Integrative
- Escalation of Commitment
- BATNA
- Reservation Price
- Overcompetitiveness
- The Mythical Fixed-Pie
- Preparing First Offers
- Anchors
Part 2: Bargaining
- Flinches
- Exchanging Information
- Frames
- The Negotiating Range-Splitting The Range
- Risk
- Bidding Strategies
- Impasse: Interest not positions, breaks, third parties
- Negotiating-in-a-closet
- Irrationality and Emotion
Part 3: Settlement
- Nibbles
- Finalizing Agreements
- Post-settement Settlements
Related issues explained in the study guide include: red herrings, multiple simultaneous offers, negotiating for the long-term, avoidance of give-aways, tit -for- tat strategies, fairness and trust, assesing walk-away points, and tied hands strategies.